Smokehead Islay Single Malt Whisky has formed a partnership with its namesake book, Smokeheads, the brand new release by Scottish writer Doug Johnstone.
Smokeheads is set on the famous whisky producing island of Islay, home to the mystery distillery which produces Smokehead Single Malt. The book follows four late-thirties ex-university mates heading to Islay with a serious thirst. 'Four friends, one weekend, gallons of whisky. What could go wrong?' Over a weekend soaked in the finest cask-strength spirit, events spiral out of control, they are all thrown into a nightmare that gets worse at every turn.
Smokehead Single Malt sponsored the book's launch event, held in Edinburgh's Voodoo Rooms, where 'Smoke and Coke' was flowing, adding to the atmospheric reading by the author.
The partnership also includes ongoing promotions and discounts such as competitions to win copies of the book and bottles of Smokehead at www.faber.co.uk and www.waterstones.com plus exclusive discount codes offering 10% off bottles of Smokehead for readers.