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Dumgoyne, 15 October 2008: Glengoyne, the multi award winning Highland Single Malt Scotch Whisky from Ian Macleod Distillers is pushing its 'Real Taste of Malt' credentials, with the 'Real Taste of Food' by forming a partnership with Tom Lewis of Monachyle Mhor.
A value-added pack promotion (UK only) for Glengoyne 10, offered via a neck collaret, will celebrate this association by offering consumers the opportunity to win a luxury weekend for two in the Trossachs, staying at the luxurious and contemporary Monachyle Mhor Hotel.
Iain Weir, marketing director of Ian Macleod Distillers commented: "Glengoyne's award-winning single malts are made without cutting corners, resulting in a uniquely smooth and complex whisky, which is distilled at a slower rate than any other. We are proud of our outstanding quality and craftsmanship and are working with like-minded local producers such as Tom Lewis at Monachyle Mhor to celebrate these values.
"The neck collaret is just one of many initiatives, working with Tom, to push the 'Real Taste of Malt' partnered with the 'Real Taste of Food."
Lewis will be appearing on the Slow Food stand at the BBC Good Food Show in Glasgow (31 October - 2 November). Lewis will be developing a series of recipes, using Glengoyne, which will be available for visitors to the Slow Food stand to try and take away.
Tom Lewis will also be appearing at the inaugural Glengoyne Distillery Christmas Food and Drink Festival on Saturday, 6 December, which will be showcasing the best local produce from the area. Tutored whisky and beer tastings will be on offer as well as cooking demonstrations from BBC's Great British Menu contestant and chef, Tom Lewis of Monachyle Mhor and his team at MHORfish and MHORbread. All the participants and stalls on the day, will have strong 'Slow Food'* credentials.
Glengoyne Distillery, which offers an unrivalled visitor experience, is situated 30 minutes outside Glasgow, looking out over the breath-taking West Highland Way. The event is free and is open to all ages. For directions, visit www.glengoyne.com. Booking however for the distillery tours is recommended. Contact: Anna Macfarlane on 01360 550 229.
Glengoyne 'The Real Taste of Malt' is one of the leading premium malt whiskies in the world and has been distilled at Glengoyne distillery since 1833. Available in a range of ages (10,17,21 Year Old ,12 Year Old Cask Strength and Vintage 1972) and sizes (3 litre, 1 litre,75cl,70cl, 35cl and 5cl), Glengoyne also produces a number of rare, limited edition specialist whiskies each year.
The neck collaret promotion on Glengoyne's 10 Year Old will be available in the Co-op, Booths, and independent and whisky specialist retailers in the run up to Christmas. The promotion ends 31 January 2009 for entries. Glengoyne 10 Year Old retails at £28.99 RRP.
For further information on UK distribution for Glengoyne whiskies, contact Harvey-Miller Wine & Spirit Agencies on tel: 08445 611252 / www.hmwsa.com, or visit them at the Good Food Show, Birmingham, stand W180.
For further information visit:
Glengoyne encourages responsible drinking
Iain Weir, Marketing Director
Ian Macleod Distillers Ltd
T: 01506 852205
T: 0131 554 6111
Notes to editors:
Slow Food began in Italy with the foundation of its forerunner organization, Arcigola, in 1986 to resist the opening of a McDonalds near the Spanish steps in Rome. The Slow Food organization spawned by the movement has expanded to include over 83,000 members with chapters in over 122 countries. All totaled, 800 local convivia chapters exist. 360 convivia in Italy " to which the name condotta (singular) / condotte (plural) applies " are composed of 35,000 members, along with 450 other regional chapters around the world. The organizational structure is decentralized: each convivium has a leader who is responsible for promoting local artisans, local farmers, and local flavors through regional events such as Taste Workshops, wine tastings, and farmers' markets.
Glengoyne Christmas Event:
A free fun day with entertainment and stalls for all the family, Glengoyne, Scotland's most beautiful distillery, is hosting a free Christmas event, with local, trusted food and drink partners, showcasing the best local produce from the area. All the participants will have strong 'Slow Food'* credentials
Date: Saturday, 6 December 2008 - 10.30 a.m. - 5 p.m.
Location: The Glengoyne Distillery, Dumgoyne, Near Killearn, Glasgow G63 9LB;
Tel: +44 (0)1360 550 254
MHOR and Tom Lewis:
MHOR is a family business based in the heart of the Trossachs National Park in Scotland. Run by brothers and sister, Tom, Dick and Melanie Lewis, it's made up of the award-winning Monachyle Mhor hotel on the banks of Loch Voil, MHORfish (a fishmongers, restaurant and fish and chip shop), and MHORbread (a bakery, tearoom and shop) in nearby Callander. MHORtea at the Library Tearoom, open from Easter to October, can be found in the tiny village of Balquhidder, while the hotel is four miles further along the glen on a 2,000-acre estate, which farms sheep, cattle, pigs and hens. Their aim is to provide the finest Scottish food and hospitality.
Tom Lewis, rose to fame, when he starred as one of the Scottish contestants in the BBC's Great British Menu in 2006.